Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/92600
Title: A study of marketing orientation of select biotechnology companies in India and its impact on consumer behavior
Researcher: Chintamani Atish Arun
Guide(s): Sangvikar B. V. and Patil Supriya
Keywords: Management
Marketing management
Marketing orientation in biotechnology companies
Consumer behavior
University: Savitribai Phule Pune University
Completed Date: November, 2013
Abstract: newline
Pagination: 
URI: http://hdl.handle.net/10603/92600
Appears in Departments:Department of Management Science

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01_title.pdfAttached File6.21 kBAdobe PDFView/Open
02_contents.pdf27.66 kBAdobe PDFView/Open
03_declaration.pdf8.94 kBAdobe PDFView/Open
04_certificate.pdf6.84 kBAdobe PDFView/Open
05_acknowledgement.pdf14.68 kBAdobe PDFView/Open
06_list_of_tables.pdf22.4 kBAdobe PDFView/Open
07_list_of_graphs.pdf21.95 kBAdobe PDFView/Open
08_abbreviations.pdf10.09 kBAdobe PDFView/Open
09_chapter1.pdf211.98 kBAdobe PDFView/Open
10_chapter2.pdf164.58 kBAdobe PDFView/Open
11_chapter3.pdf79.51 kBAdobe PDFView/Open
12_chapter4.pdf1.35 MBAdobe PDFView/Open
13_chapter5.pdf65.81 kBAdobe PDFView/Open
14_references.pdf35.77 kBAdobe PDFView/Open
15_appendices.pdf50.87 kBAdobe PDFView/Open
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