Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/80751
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DC FieldValueLanguage
dc.coverage.spatialDepartment of Psychology
dc.date.accessioned2016-04-13T04:57:53Z-
dc.date.available2016-04-13T04:57:53Z-
dc.identifier.urihttp://hdl.handle.net/10603/80751-
dc.description.abstractAbstract not available
dc.format.extentviii, 329p.
dc.languageEnglish
dc.relation306-325
dc.rightsuniversity
dc.titleComparative study of personality and achievement motivation as determinants of appeal and retention of advertisements among Indian and foreign students
dc.title.alternative
dc.creator.researcherGiani, Reetinder Kaur
dc.subject.keywordExtraversion
dc.subject.keywordNeuroticism
dc.subject.keywordPsychoticism
dc.subject.keywordPuritanical
dc.subject.keywordRetention
dc.description.noteData not available
dc.contributor.guideMohan, Jitendera
dc.publisher.placeChandigarh
dc.publisher.universityPanjab University
dc.publisher.institutionDepartment of Psychology
dc.date.registeredn.d.
dc.date.completed31/12/1982
dc.date.awardedn.d.
dc.format.dimensions68cm.
dc.format.accompanyingmaterialNone
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:Department of Psychology

Files in This Item:
File Description SizeFormat 
01_title page.pdfAttached File45.26 kBAdobe PDFView/Open
02_certificate.pdf53.25 kBAdobe PDFView/Open
03_acknowledgement.pdf185.86 kBAdobe PDFView/Open
04_content.pdf56.89 kBAdobe PDFView/Open
05_list of table.pdf170.94 kBAdobe PDFView/Open
06_list of figures.pdf62.11 kBAdobe PDFView/Open
07_chapter 1.pdf3.32 MBAdobe PDFView/Open
08_chapter 2.pdf4.68 MBAdobe PDFView/Open
09_chapter 3.pdf8.47 MBAdobe PDFView/Open
10_chapter 4.pdf717.48 kBAdobe PDFView/Open
11_chapter 5.pdf1.18 MBAdobe PDFView/Open
12_chapter 6.pdf3.02 MBAdobe PDFView/Open
13_chapter 7.pdf6.2 MBAdobe PDFView/Open
14_summary.pdf1.07 MBAdobe PDFView/Open
15_bibliography.pdf2.45 MBAdobe PDFView/Open
16_appendix.pdf217.62 kBAdobe PDFView/Open


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