Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/78804
| Title: | Impact of Facebook driven word of mouth communication on the online buying behaviour |
| Researcher: | Senthilkumar, S. |
| Guide(s): | Ramachandran, T. |
| University: | SRM University |
| Abstract: | newline |
| URI: | http://hdl.handle.net/10603/78804 |
| Appears in Departments: | Department of Management Studies |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| abstract.pdf | Attached File | 231.91 kB | Adobe PDF | View/Open |
| acknowledgement.pdf | 225.54 kB | Adobe PDF | View/Open | |
| bonafide certificate.pdf | 314.66 kB | Adobe PDF | View/Open | |
| chapter 1.pdf | 357.05 kB | Adobe PDF | View/Open | |
| chapter 2.pdf | 703.18 kB | Adobe PDF | View/Open | |
| chapter 3.pdf | 732.18 kB | Adobe PDF | View/Open | |
| chapter 4.pdf | 7.31 MB | Adobe PDF | View/Open | |
| chapter 5.pdf | 413.56 kB | Adobe PDF | View/Open | |
| declaration.pdf | 205.28 kB | Adobe PDF | View/Open | |
| list of figures.pdf | 268.78 kB | Adobe PDF | View/Open | |
| list of symbols and abbreviations.pdf | 338.1 kB | Adobe PDF | View/Open | |
| list of tables.pdf | 292.83 kB | Adobe PDF | View/Open | |
| publications.pdf | 225.21 kB | Adobe PDF | View/Open | |
| references.pdf | 788.78 kB | Adobe PDF | View/Open | |
| table of contents.pdf | 170.52 kB | Adobe PDF | View/Open | |
| title.pdf | 43.33 kB | Adobe PDF | View/Open |
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