Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/75650
Title: A study on the impact of sales promotion on brand choice A study of sales promotion schemes of selected household products with special reference to Gujarat state
Researcher: Dubey, Jayashree
Guide(s): Patel, Rajnikant P
Keywords: Affecting
Marketing
Organization
Promotion
Sales
University: Sardar Patel University
Completed Date: 31/05/2006
Abstract: Abstract not available
Pagination: xvi, 209p.
URI: http://hdl.handle.net/10603/75650
Appears in Departments:Department of Business Management

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01_title page.pdfAttached File22.34 kBAdobe PDFView/Open
02_declaration.pdf20.56 kBAdobe PDFView/Open
03_certificate.pdf23.11 kBAdobe PDFView/Open
04_acknowledgement.pdf64.32 kBAdobe PDFView/Open
05_content.pdf99.65 kBAdobe PDFView/Open
06_list of tables.pdf173.01 kBAdobe PDFView/Open
07_list of figures.pdf74.59 kBAdobe PDFView/Open
08_list of abbreviations used.pdf10.5 kBAdobe PDFView/Open
09_chapter 1.pdf1.39 MBAdobe PDFView/Open
10_chapter 2.pdf1.43 MBAdobe PDFView/Open
11_chapter 3.pdf998.5 kBAdobe PDFView/Open
12_chapter 4.pdf4.62 MBAdobe PDFView/Open
13_findings and conclusions.pdf502.36 kBAdobe PDFView/Open
14_recommendations.pdf420.64 kBAdobe PDFView/Open
15_bibliography.pdf288.76 kBAdobe PDFView/Open
16_appendix i.pdf92.6 kBAdobe PDFView/Open
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