Shodhganga : a reservoir of Indian theses @ INFLIBNET
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Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/71766
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Commerce | |
| dc.date.accessioned | 2016-01-29T09:55:52Z | - |
| dc.date.available | 2016-01-29T09:55:52Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/71766 | - |
| dc.description.abstract | newline | |
| dc.format.extent | xii, 217p | |
| dc.language | English | |
| dc.relation | 175 | |
| dc.rights | university | |
| dc.title | A study on relationship marketing and customer retention in public and private sector banks | |
| dc.title.alternative | ||
| dc.creator.researcher | Chandra S | |
| dc.subject.keyword | A Study on Relationship Marketing | |
| dc.subject.keyword | Customer Retention | |
| dc.subject.keyword | Public and Private Sector Banks | |
| dc.description.note | References P218-239 with Annexure | |
| dc.contributor.guide | Aravamudhan V | |
| dc.publisher.place | Salem | |
| dc.publisher.university | Periyar University | |
| dc.publisher.institution | Department of Commerce | |
| dc.date.registered | n.d. | |
| dc.date.completed | 07/10/2014 | |
| dc.date.awarded | 10/08/2015 | |
| dc.format.dimensions | 28cm | |
| dc.format.accompanyingmaterial | CD | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Department of Commerce | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 242.13 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 134.66 kB | Adobe PDF | View/Open | |
| 03_declaration.pdf | 4.78 MB | Adobe PDF | View/Open | |
| 04_acknowledgement.pdf | 136.49 kB | Adobe PDF | View/Open | |
| 05_contents.pdf | 131.48 kB | Adobe PDF | View/Open | |
| 06_list of tables.pdf | 225.58 kB | Adobe PDF | View/Open | |
| 07_abbreviations.pdf | 109.79 kB | Adobe PDF | View/Open | |
| 08_chapter 1.pdf | 510.99 kB | Adobe PDF | View/Open | |
| 09_chapter 2.pdf | 736.71 kB | Adobe PDF | View/Open | |
| 10_chapter 3.pdf | 1.26 MB | Adobe PDF | View/Open | |
| 11_chapter 4.pdf | 1.22 MB | Adobe PDF | View/Open | |
| 12_chapter 5.pdf | 1.82 MB | Adobe PDF | View/Open | |
| 13_chapter 6.pdf | 453.77 kB | Adobe PDF | View/Open | |
| 14_bibliography.pdf | 933.85 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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