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http://hdl.handle.net/10603/65038
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.coverage.spatial | Sri Krishnadevaraya Institute of Management | |
dc.date.accessioned | 2015-12-28T09:24:13Z | - |
dc.date.available | 2015-12-28T09:24:13Z | - |
dc.identifier.uri | http://hdl.handle.net/10603/65038 | - |
dc.description.abstract | Abstract not available | |
dc.format.extent | xxxiii, 426p. | |
dc.language | English | |
dc.relation | Reference available at chapters | |
dc.rights | university | |
dc.title | An evaluative study on customer retention oriented sales promotion practices in automobile industry with special reference to maruti and hyundai in Ananthapuram and Kurnool districts AP | |
dc.title.alternative | ||
dc.creator.researcher | Kumar,P. Mohan | |
dc.subject.keyword | Retention | |
dc.subject.keyword | Promotion | |
dc.subject.keyword | Automobile | |
dc.subject.keyword | Centric | |
dc.description.note | Data not available | |
dc.contributor.guide | Megharaj,B. R. | |
dc.publisher.place | Anantapur | |
dc.publisher.university | Sri Krishnadevaraya University | |
dc.publisher.institution | Sri Krishnadevaraya Institute of Management | |
dc.date.registered | n.d. | |
dc.date.completed | 31/12/2013 | |
dc.date.awarded | n.d. | |
dc.format.dimensions | 31cm. | |
dc.format.accompanyingmaterial | None | |
dc.source.university | University | |
dc.type.degree | Ph.D. | |
Appears in Departments: | Sri Krishnadevaraya Institute of Management |
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