Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/65038
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dc.coverage.spatialSri Krishnadevaraya Institute of Management
dc.date.accessioned2015-12-28T09:24:13Z-
dc.date.available2015-12-28T09:24:13Z-
dc.identifier.urihttp://hdl.handle.net/10603/65038-
dc.description.abstractAbstract not available
dc.format.extentxxxiii, 426p.
dc.languageEnglish
dc.relationReference available at chapters
dc.rightsuniversity
dc.titleAn evaluative study on customer retention oriented sales promotion practices in automobile industry with special reference to maruti and hyundai in Ananthapuram and Kurnool districts AP
dc.title.alternative
dc.creator.researcherKumar,P. Mohan
dc.subject.keywordRetention
dc.subject.keywordPromotion
dc.subject.keywordAutomobile
dc.subject.keywordCentric
dc.description.noteData not available
dc.contributor.guideMegharaj,B. R.
dc.publisher.placeAnantapur
dc.publisher.universitySri Krishnadevaraya University
dc.publisher.institutionSri Krishnadevaraya Institute of Management
dc.date.registeredn.d.
dc.date.completed31/12/2013
dc.date.awardedn.d.
dc.format.dimensions31cm.
dc.format.accompanyingmaterialNone
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:Sri Krishnadevaraya Institute of Management

Files in This Item:
File Description SizeFormat 
01_title page.pdfAttached File240.58 kBAdobe PDFView/Open
02_certificate.pdf225.98 kBAdobe PDFView/Open
03_declaration.pdf25.74 kBAdobe PDFView/Open
04_acknowledgement.pdf101.08 kBAdobe PDFView/Open
05_dedicated.pdf216.08 kBAdobe PDFView/Open
06_content.pdf37.75 kBAdobe PDFView/Open
07_list of cwa tables.pdf116.69 kBAdobe PDFView/Open
08_list of charts.pdf120.63 kBAdobe PDFView/Open
09_list of chi-square tables.pdf123.35 kBAdobe PDFView/Open
10_list of primary tables.pdf681.67 kBAdobe PDFView/Open
11_chapter 1.pdf7.07 MBAdobe PDFView/Open
12_chapter 2.pdf3.28 MBAdobe PDFView/Open
13_chapter 3.pdf6.14 MBAdobe PDFView/Open
14_chapter 4.pdf1.84 MBAdobe PDFView/Open
15_chapter 5.pdf17.48 MBAdobe PDFView/Open
16_chapter 6.pdf10.5 MBAdobe PDFView/Open
17_chapter 7.pdf16.87 MBAdobe PDFView/Open
18_chapter 8.pdf12.02 MBAdobe PDFView/Open
19_chapter 9.pdf13.16 MBAdobe PDFView/Open
20_findings.pdf149.63 kBAdobe PDFView/Open
21_conclusion.pdf129.02 kBAdobe PDFView/Open
22_bibliography.pdf364.34 kBAdobe PDFView/Open
23_questionnaires.pdf353.38 kBAdobe PDFView/Open


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