Shodhganga : a reservoir of Indian theses @ INFLIBNET
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Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/63273
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Commerce | |
| dc.date.accessioned | 2015-12-18T12:10:29Z | - |
| dc.date.available | 2015-12-18T12:10:29Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/63273 | - |
| dc.description.abstract | Abstract not available newline newline | |
| dc.format.extent | ix, 307p. | |
| dc.language | English | |
| dc.relation | No. of references 172 | |
| dc.rights | university | |
| dc.title | Designing promotional strategies for effective marketing in a competitive environment a case study of clariant India limited | |
| dc.title.alternative | - | |
| dc.creator.researcher | Dawn, Suman Kumar | |
| dc.subject.keyword | Origin, History, Chemical Industry, Global Scenario, Total Quality Management, Social Responsibility, Product Profile, Financial Profile | |
| dc.description.note | Bibliography p. 292-307 | |
| dc.contributor.guide | Bose, Tapas Kumar | |
| dc.publisher.place | Bardhaman | |
| dc.publisher.university | The University of Burdwan | |
| dc.publisher.institution | Department of Commerce | |
| dc.date.registered | n.d. | |
| dc.date.completed | 2008 | |
| dc.date.awarded | n.d. | |
| dc.format.dimensions | - | |
| dc.format.accompanyingmaterial | None | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Department of Commerce | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 21.27 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 52.29 kB | Adobe PDF | View/Open | |
| 03_contents.pdf | 95.29 kB | Adobe PDF | View/Open | |
| 04_preface.pdf | 154.83 kB | Adobe PDF | View/Open | |
| 05_acknowledgement.pdf | 92.94 kB | Adobe PDF | View/Open | |
| 06_list of tables.pdf | 71.43 kB | Adobe PDF | View/Open | |
| 07_list of figures.pdf | 43.71 kB | Adobe PDF | View/Open | |
| 08_chapter 1.pdf | 1.53 MB | Adobe PDF | View/Open | |
| 09_chapter 2.pdf | 288.75 kB | Adobe PDF | View/Open | |
| 10_chapter 3.pdf | 3.24 MB | Adobe PDF | View/Open | |
| 11_chapter 4.pdf | 2 MB | Adobe PDF | View/Open | |
| 12_chapter 5.pdf | 1.62 MB | Adobe PDF | View/Open | |
| 13_chapter 6.pdf | 2.7 MB | Adobe PDF | View/Open | |
| 14_chapter 7.pdf | 791.96 kB | Adobe PDF | View/Open | |
| 15_bibliography.pdf | 598.26 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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