1. Shodhganga@INFLIBNET
  2. The University of Burdwan
  3. Department of Commerce
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/63273
Title: Designing promotional strategies for effective marketing in a competitive environment a case study of clariant India limited
Researcher: Dawn, Suman Kumar
Guide(s): Bose, Tapas Kumar
Keywords: Origin, History, Chemical Industry, Global Scenario, Total Quality Management, Social Responsibility, Product Profile, Financial Profile
University: The University of Burdwan
Completed Date: 2008
Abstract: Abstract not available newline newline
Pagination: ix, 307p.
URI: http://hdl.handle.net/10603/63273
Appears in Departments:Department of Commerce

Files in This Item:
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01_title.pdfAttached File21.27 kBAdobe PDFView/Open
02_certificate.pdf52.29 kBAdobe PDFView/Open
03_contents.pdf95.29 kBAdobe PDFView/Open
04_preface.pdf154.83 kBAdobe PDFView/Open
05_acknowledgement.pdf92.94 kBAdobe PDFView/Open
06_list of tables.pdf71.43 kBAdobe PDFView/Open
07_list of figures.pdf43.71 kBAdobe PDFView/Open
08_chapter 1.pdf1.53 MBAdobe PDFView/Open
09_chapter 2.pdf288.75 kBAdobe PDFView/Open
10_chapter 3.pdf3.24 MBAdobe PDFView/Open
11_chapter 4.pdf2 MBAdobe PDFView/Open
12_chapter 5.pdf1.62 MBAdobe PDFView/Open
13_chapter 6.pdf2.7 MBAdobe PDFView/Open
14_chapter 7.pdf791.96 kBAdobe PDFView/Open
15_bibliography.pdf598.26 kBAdobe PDFView/Open
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