Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/63273
Title: | Designing promotional strategies for effective marketing in a competitive environment a case study of clariant India limited |
Researcher: | Dawn, Suman Kumar |
Guide(s): | Bose, Tapas Kumar |
Keywords: | Origin, History, Chemical Industry, Global Scenario, Total Quality Management, Social Responsibility, Product Profile, Financial Profile |
University: | The University of Burdwan |
Completed Date: | 2008 |
Abstract: | Abstract not available newline newline |
Pagination: | ix, 307p. |
URI: | http://hdl.handle.net/10603/63273 |
Appears in Departments: | Department of Commerce |
Files in This Item:
File | Description | Size | Format | |
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01_title.pdf | Attached File | 21.27 kB | Adobe PDF | View/Open |
02_certificate.pdf | 52.29 kB | Adobe PDF | View/Open | |
03_contents.pdf | 95.29 kB | Adobe PDF | View/Open | |
04_preface.pdf | 154.83 kB | Adobe PDF | View/Open | |
05_acknowledgement.pdf | 92.94 kB | Adobe PDF | View/Open | |
06_list of tables.pdf | 71.43 kB | Adobe PDF | View/Open | |
07_list of figures.pdf | 43.71 kB | Adobe PDF | View/Open | |
08_chapter 1.pdf | 1.53 MB | Adobe PDF | View/Open | |
09_chapter 2.pdf | 288.75 kB | Adobe PDF | View/Open | |
10_chapter 3.pdf | 3.24 MB | Adobe PDF | View/Open | |
11_chapter 4.pdf | 2 MB | Adobe PDF | View/Open | |
12_chapter 5.pdf | 1.62 MB | Adobe PDF | View/Open | |
13_chapter 6.pdf | 2.7 MB | Adobe PDF | View/Open | |
14_chapter 7.pdf | 791.96 kB | Adobe PDF | View/Open | |
15_bibliography.pdf | 598.26 kB | Adobe PDF | View/Open |
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