Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/595266
Title: Relationship of prior product knowledge to pre purchase information search a motivation theory approach
Researcher: Awasthy, Dheeraj
Guide(s): Banerjee, Arindam ; Pawar, Badris ; Banerjee, Bibek and Purwar, Prem
Keywords: Marketing
Social Sciences
Sociology
University: Indian Institute of Management Ahmedabad
Completed Date: 2005
Abstract: Available newline
Pagination: ix, 139 p.
URI: http://hdl.handle.net/10603/595266
Appears in Departments:Marketing

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01_title.pdfAttached File10.02 kBAdobe PDFView/Open
02_prelim pages.pdf103.89 kBAdobe PDFView/Open
03_table of content.pdf61.26 kBAdobe PDFView/Open
04_abstract.pdf50.12 kBAdobe PDFView/Open
05_chapter 1.pdf89.37 kBAdobe PDFView/Open
06_chapter 2.pdf570.94 kBAdobe PDFView/Open
07_chapter 3.pdf687.52 kBAdobe PDFView/Open
08_chapter 4.pdf109.79 kBAdobe PDFView/Open
09_chapter 5.pdf753.88 kBAdobe PDFView/Open
10_chapter 6.pdf453.31 kBAdobe PDFView/Open
11_chapter 7.pdf567.06 kBAdobe PDFView/Open
12_chapter 8.pdf179.07 kBAdobe PDFView/Open
13_annexure.pdf1.9 MBAdobe PDFView/Open
80_recommendation.pdf23.96 kBAdobe PDFView/Open
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