Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/594657
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.coverage.spatial | Commerce | |
dc.date.accessioned | 2024-10-11T08:29:09Z | - |
dc.date.available | 2024-10-11T08:29:09Z | - |
dc.identifier.uri | http://hdl.handle.net/10603/594657 | - |
dc.description.abstract | newline | |
dc.format.extent | xxi, 460p. | |
dc.language | English | |
dc.relation | ||
dc.rights | university | |
dc.title | Persuasiveness of word of mouth in the promotion of motion picture industry in Kerala | |
dc.title.alternative | ||
dc.creator.researcher | Anoop Tom Thomas | |
dc.subject.keyword | Economics and Business | |
dc.subject.keyword | Industrial Relations and Labor | |
dc.subject.keyword | Motion picture industry in Kerala | |
dc.subject.keyword | Mouth promotion of motion picture | |
dc.subject.keyword | Promotion of motion picture | |
dc.subject.keyword | Social Sciences | |
dc.description.note | Bibliography P 405-450 Appendices P 451-460 | |
dc.contributor.guide | Antony Joseph, K | |
dc.publisher.place | Kottayam | |
dc.publisher.university | Mahatma Gandhi University | |
dc.publisher.institution | S. B. College | |
dc.date.registered | 2019 | |
dc.date.completed | 2022 | |
dc.date.awarded | 2023 | |
dc.format.dimensions | ||
dc.format.accompanyingmaterial | None | |
dc.source.university | University | |
dc.type.degree | Ph.D. | |
Appears in Departments: | S. B.College |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
01_title.pdf | Attached File | 51.87 kB | Adobe PDF | View/Open |
02_prelim pages.pdf | 1.1 MB | Adobe PDF | View/Open | |
03_contents.pdf | 35.34 kB | Adobe PDF | View/Open | |
04_chapter 1.pdf | 110.24 kB | Adobe PDF | View/Open | |
05_chapter 2.pdf | 209.07 kB | Adobe PDF | View/Open | |
06_chapter 3.pdf | 697.13 kB | Adobe PDF | View/Open | |
07_chapter 4.pdf | 1.28 MB | Adobe PDF | View/Open | |
08_chapter 5.pdf | 2.13 MB | Adobe PDF | View/Open | |
09_chapter 6.pdf | 696.37 kB | Adobe PDF | View/Open | |
10_chapter 7.pdf | 802.37 kB | Adobe PDF | View/Open | |
11_chapter 8.pdf | 1.43 MB | Adobe PDF | View/Open | |
12_annexures.pdf | 451.99 kB | Adobe PDF | View/Open | |
80_recommendation.pdf | 223.13 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
Altmetric Badge: