Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/590337
Title: Impact of Digital Advertising Based on Natural Language Processing Technology
Researcher: AFZAL BEG
Guide(s): CHINMAY BHATT
Keywords: Computer Science
Computer Science Interdisciplinary Applications
Engineering and Technology
University: Sarvepalli Radhakrishnan University
Completed Date: 2024
Abstract: In this study, we explored the applications that are used for NLP for digital ads. This research explores numerous technical developments, primarily Big Data, IoT, Large Accessible Online Courses (MOOCs), Digital Automation, and their anticipated long-term technological, social, and environmental ramifications. We represent the effect on Facebook using NLP and AMT of content ads and consumer interaction. To take into account the connection between various forms of social-media advertisement material and client involvement as Likes remarks, deals, and the snapshot of tweets, we use content code 106,316 FB messages in 782 companies using an articulation of Turkish Mechanical and Language Procedure Algorithms from the Amazon. The consideration of commonly used content that is synonymous with the character of the company as comedy and feeling have to do with higher levels of shopper participation with a tweet. These results continue after the convergence of remedies to concentrate non-irregularly on the Edge Rank (News Feed) algorithm on Facebook, thereby representing more carefully the reaction of our customers to content rather than the social focus of Facebook. Our findings indicate that content architecture has advantages by mixing enlightening characteristics that receive immediate guidance with material connected to a brand character that has future access and social character networking platform utilizing improved engagement.
Pagination: 
URI: http://hdl.handle.net/10603/590337
Appears in Departments:ALLIED SCIENCE

Files in This Item:
File Description SizeFormat 
10 chapter 6.pdfAttached File173.94 kBAdobe PDFView/Open
11 annexure.pdf5.3 MBAdobe PDFView/Open
1 title page.pdf314.07 kBAdobe PDFView/Open
2 prelim pages.pdf522.01 kBAdobe PDFView/Open
3 content.pdf219.85 kBAdobe PDFView/Open
4 abstract.pdf233.55 kBAdobe PDFView/Open
5 chapter 1.pdf604.74 kBAdobe PDFView/Open
6 chapter 2.pdf269.6 kBAdobe PDFView/Open
7 chapter 3.pdf1.19 MBAdobe PDFView/Open
80_recommendation.pdf487.89 kBAdobe PDFView/Open
8 chapter 4.pdf652.16 kBAdobe PDFView/Open
9 chapter 5.pdf825.52 kBAdobe PDFView/Open
Show full item record


Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).

Altmetric Badge: