Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/589949
Full metadata record
DC FieldValueLanguage
dc.coverage.spatial
dc.date.accessioned2024-09-18T07:02:20Z-
dc.date.available2024-09-18T07:02:20Z-
dc.identifier.urihttp://hdl.handle.net/10603/589949-
dc.description.abstractAvailable newline
dc.format.extent
dc.languageEnglish
dc.relation
dc.rightsuniversity
dc.titleAdoption of marketing automation among B2B IT firms a study
dc.title.alternative
dc.creator.researcherMathur, Akshay
dc.subject.keywordEconomics and Business
dc.subject.keywordManagement
dc.subject.keywordSocial Sciences
dc.description.note
dc.contributor.guideSingh, Saumya
dc.publisher.placeDhanbad
dc.publisher.universityIndian Institute of Technology (ISM), Dhanbad
dc.publisher.institutionDepartment of Management Studies and Industrial Engineering
dc.date.registered2018
dc.date.completed2024
dc.date.awarded2024
dc.format.dimensions
dc.format.accompanyingmaterialNone
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:Department of Management Studies and Industrial Engineering

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File228.37 kBAdobe PDFView/Open
02_prelim pages.pdf881.36 kBAdobe PDFView/Open
03_content.pdf600.92 kBAdobe PDFView/Open
04_abstract.pdf591.08 kBAdobe PDFView/Open
05_chapter 1.pdf5.18 MBAdobe PDFView/Open
06_chapter 2.pdf21.43 MBAdobe PDFView/Open
07_chapter 3.pdf8.46 MBAdobe PDFView/Open
08_chapter 4.pdf15.26 MBAdobe PDFView/Open
09_chapter 5.pdf4.63 MBAdobe PDFView/Open
10_annexures.pdf2.36 MBAdobe PDFView/Open
80_recommendation.pdf207.75 kBAdobe PDFView/Open


Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).

Altmetric Badge: