Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/587103
Title: | An exploratory study on the factors affecting the consumer purchase intention in the context of hindi motion pictures in India |
Researcher: | Mohanty, Anshuman |
Guide(s): | Ghosh, Tathagata |
Keywords: | Movie watching behavior thematic analysis; factor analysis uses and gratification theory; exploratory study |
University: | Manipal Academy of Higher Education |
Completed Date: | 2024 |
Abstract: | Available newline |
Pagination: | 163p. |
URI: | http://hdl.handle.net/10603/587103 |
Appears in Departments: | T A Pai Management Institute, Manipal |
Files in This Item:
File | Description | Size | Format | |
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01_title.pdf | Attached File | 69.51 kB | Adobe PDF | View/Open |
02_prelim page.pdf | 516.29 kB | Adobe PDF | View/Open | |
03_content.pdf | 144.17 kB | Adobe PDF | View/Open | |
04_abstract.pdf | 98.32 kB | Adobe PDF | View/Open | |
05_chapter 1.pdf | 242.75 kB | Adobe PDF | View/Open | |
06_chapter 2.pdf | 383.89 kB | Adobe PDF | View/Open | |
07_chapter 3.pdf | 119.02 kB | Adobe PDF | View/Open | |
08_chapter 4.pdf | 177.07 kB | Adobe PDF | View/Open | |
09_chapter 5.pdf | 365.31 kB | Adobe PDF | View/Open | |
10_chapter 6.pdf | 339.68 kB | Adobe PDF | View/Open | |
11_chapter 7.pdf | 782.92 kB | Adobe PDF | View/Open | |
12_chapter 8.pdf | 214.26 kB | Adobe PDF | View/Open | |
13_annexures.pdf | 561.19 kB | Adobe PDF | View/Open | |
80_recommendation.pdf | 174.44 kB | Adobe PDF | View/Open |
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