Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/584459
| Title: | Impact of User Generated Content on Customer Brand Value Paradigms A Comparative Study of Amazon and Flipkart |
| Researcher: | Yadav, Aakanksha |
| Guide(s): | Gangal, V. K. |
| Keywords: | Business Finance Economics and Business Social Sciences |
| University: | Dayalbagh Educational Institute |
| Completed Date: | 2023 |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/584459 |
| Appears in Departments: | Department of Applied Business Economics |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 46.61 kB | Adobe PDF | View/Open |
| 02_prelim pages.pdf | 322.7 kB | Adobe PDF | View/Open | |
| 03_content.pdf | 66.94 kB | Adobe PDF | View/Open | |
| 04_abstract.pdf | 52.37 kB | Adobe PDF | View/Open | |
| 05_chapter1.pdf | 572.93 kB | Adobe PDF | View/Open | |
| 06_chapter2.pdf | 300.01 kB | Adobe PDF | View/Open | |
| 07_chapter3.pdf | 147.52 kB | Adobe PDF | View/Open | |
| 08_chapter4.pdf | 818.68 kB | Adobe PDF | View/Open | |
| 09_chapter5.pdf | 136.35 kB | Adobe PDF | View/Open | |
| 10_annexures.pdf | 169.73 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 159.64 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial 4.0 International (CC BY-NC 4.0).
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