A study on saving and investment pattern of Women working in organized and unorganized Sectors with special reference to Raipur District Chhattisgarh

Abstract

newline An avenue chosen by a household to earn return on the surplus income, this income is known as savings and those instruments or avenues from which one earns return is known as investment. To invest is to allocate money in the expectation of some benefit in the future. So, investment is the allocation of monetary resources to assets that are expected to yield some gain or positive return over a given period. It is the employment of funds with the aim of achieving additional income with the resources which have been saved from the current consumption in the hope that some benefits will accrue in future. Investments are both important and useful in the context of present conditions. There are various factors that have made investment decisions increasingly important. There are some investments in our country which help in bringing down the tax level by offering deductions in personal income. Savings should be invested in such a way that the principal and income will be adequate for a greater number of retirement years. Interest rates vary between risky and safe investments due to different benefit schemes offered by the investments. The investor has to include in his portfolio several kinds of investments since stability of interest is as important as receiving a high rate of interest. In these years of rising prices, several problems are associated with a falling standard of living so, the investors try searching an outlet which gives him a high rate of return in the form of interest to cover any decrease due to inflation. There are various reasons why women prefer investments but one of the most important reasons for investment made by women is need for additional income which helps support the family and helps to fulfil future needs of the family. So, in a way it uplifts the social status and increases the standard of living of the family. It is not only about family, but women prefer utilization of their experience and knowledge by taking own investment decisions. The investment pattern of investors is influenced by many factors and demographic profile of investors. Investment is one of the foremost concerns of every individual investor as their small savings of today are to meet the expenses of tomorrow. The savings and investments pattern by the people vary from person to person and even with same person during two periods due to difference in motives. The present thesis explains different reasons of savings and investment, awareness level and association between demographic factors and awareness level among working women of Raipur district. The study emphasizes the fact that demographic variables indeed play a role on the mindset of the working women investors. The aim of this paper is to examine the association between the demographic factors and the investment pattern of working women, for this purpose 524 working women respondents from the four selected tehsils of Raipur were selected. The data used in the study were obtained via questionnaire. Investment is a type of activity that is engaged in by the people who have to do savings i.e. investments are made from their savings, or in other words it is the people who invest their savings. A variety of different investment options are available that are bank, Gold, Real estate, post services, mutual funds and so on much more. Investors are always investing their money with the different types of purpose and objectives such as profit, security, appreciation, and Income stability. The Result of the paper showed that women prefer low risk and low return pattern and thus play safe with their money opting for fixed deposits with highest preference and major purpose for their investment is wealth creation, also the biggest motivation factor for them are relatives. Also, it was concluded that demographic factors have an impact on working women s investment decisions. This research consists of the sample collected from both the women living in rural as well as urban areas. The women living in both rural as well as urban areas make decisions for their investments in their own way. This study will help them to enhance their knowledge and increase their savings for future for better living.