Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/567990
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DC FieldValueLanguage
dc.coverage.spatialCommerce and management-
dc.date.accessioned2024-05-30T09:17:02Z-
dc.date.available2024-05-30T09:17:02Z-
dc.identifier.urihttp://hdl.handle.net/10603/567990-
dc.description.abstractnewline-
dc.format.extentxii,198p.-
dc.languageEnglish-
dc.rightsuniversity-
dc.titleImpact of social media marketing on consumer buying behaviour of smart phone users with special reference to Rajasthan-
dc.creator.researcherKhanchandani, Lalita-
dc.subject.keywordEconomics and Business-
dc.subject.keywordManagement-
dc.subject.keywordsocial, media, marketing, consumer, buying, behaviour, smart phone, users, Rajasthan-
dc.subject.keywordSocial Sciences-
dc.description.noteReferences 181-187, appendices-
dc.contributor.guideSharma, Preeti-
dc.publisher.placeJaipur-
dc.publisher.universityIIS (Deemed to be University)-
dc.publisher.institutionDepartment of Management-
dc.date.registered2019-
dc.date.completed2024-
dc.date.awarded2024-
dc.format.accompanyingmaterialDVD-
dc.source.universityUniversity-
dc.type.degreePh.D.-
Appears in Departments:Department of Management

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File32.5 kBAdobe PDFView/Open
02_prelim pages.pdf367.49 kBAdobe PDFView/Open
03_contents.pdf26.92 kBAdobe PDFView/Open
04_preface.pdf66.46 kBAdobe PDFView/Open
05_chapter 1.pdf1.15 MBAdobe PDFView/Open
06_chapter 2.pdf4.31 MBAdobe PDFView/Open
07_chapter 3.pdf297.09 kBAdobe PDFView/Open
08_chapter 4.pdf2.14 MBAdobe PDFView/Open
09_chapter 5.pdf638.33 kBAdobe PDFView/Open
10_annexures.pdf334.71 kBAdobe PDFView/Open
80_recommendation.pdf301.93 kBAdobe PDFView/Open


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