Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/565044
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Commerce | |
| dc.date.accessioned | 2024-05-20T11:23:36Z | - |
| dc.date.available | 2024-05-20T11:23:36Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/565044 | - |
| dc.description.abstract | newline | |
| dc.format.extent | i-x, 388p. | |
| dc.language | English | |
| dc.relation | No. of references 140 | |
| dc.rights | university | |
| dc.title | Marketing management of the SSI sector in Kerala | |
| dc.title.alternative | ||
| dc.creator.researcher | Rajitha Kumar, S | |
| dc.subject.keyword | Business | |
| dc.subject.keyword | Cottage Industries | |
| dc.subject.keyword | Economics and Business | |
| dc.subject.keyword | Marketing Management | |
| dc.subject.keyword | Marketing of Products and Services | |
| dc.subject.keyword | Social Sciences | |
| dc.subject.keyword | Views of Consumers on the Products | |
| dc.subject.keyword | Women Entrepreneurs | |
| dc.description.note | Bibliography p. 375-388, Appendix p. 362-374 | |
| dc.contributor.guide | Sarngadharan, M | |
| dc.publisher.place | Thiruvananthapuram | |
| dc.publisher.university | University of Kerala | |
| dc.publisher.institution | Department of Commerce | |
| dc.date.registered | ||
| dc.date.completed | 1996 | |
| dc.date.awarded | ||
| dc.format.dimensions | ||
| dc.format.accompanyingmaterial | DVD | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Department of Commerce | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 137.37 kB | Adobe PDF | View/Open |
| 02_prelim pages.pdf | 544.52 kB | Adobe PDF | View/Open | |
| 03_contents.pdf | 85.74 kB | Adobe PDF | View/Open | |
| 04_chapter 1.pdf | 780.85 kB | Adobe PDF | View/Open | |
| 05_chapter 2.pdf | 2.05 MB | Adobe PDF | View/Open | |
| 06_chapter 3.pdf | 776.38 kB | Adobe PDF | View/Open | |
| 07_chapter 4.pdf | 1.05 MB | Adobe PDF | View/Open | |
| 08_chapter 5.pdf | 868.49 kB | Adobe PDF | View/Open | |
| 09_chapter 6.pdf | 1.85 MB | Adobe PDF | View/Open | |
| 10_chapter 7.pdf | 851.58 kB | Adobe PDF | View/Open | |
| 11_annexures.pdf | 554.48 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 987.18 kB | Adobe PDF | View/Open |
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