Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/56393
| Title: | Consumer behaviour and product preference in rural markets towards select fast moving consumer goods |
| Researcher: | Karthik, M |
| Guide(s): | Annamalai, S |
| Keywords: | consumer behaviour fast moving consumer goods product preference rural markets |
| University: | Alagappa University |
| Completed Date: | 10/02/2011 |
| Abstract: | None |
| Pagination: | viii, 195p. |
| URI: | http://hdl.handle.net/10603/56393 |
| Appears in Departments: | Alagappa Institute of Management |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 20.2 kB | Adobe PDF | View/Open |
| 02_declaration.pdf | 9.12 kB | Adobe PDF | View/Open | |
| 03_certificate.pdf | 9.33 kB | Adobe PDF | View/Open | |
| 04_acknowledgement.pdf | 11.24 kB | Adobe PDF | View/Open | |
| 05_contents.pdf | 18.58 kB | Adobe PDF | View/Open | |
| 06_chapter 1.pdf | 56.82 kB | Adobe PDF | View/Open | |
| 07_chapter 2.pdf | 97.76 kB | Adobe PDF | View/Open | |
| 08_chapter 3.pdf | 94.52 kB | Adobe PDF | View/Open | |
| 09_chapter 4.pdf | 183.18 kB | Adobe PDF | View/Open | |
| 10_chapter 5.pdf | 199.38 kB | Adobe PDF | View/Open | |
| 11_chapter 6.pdf | 54.78 kB | Adobe PDF | View/Open | |
| 12_bibliography.pdf | 25.44 kB | Adobe PDF | View/Open | |
| 13_appendix.pdf | 19.74 kB | Adobe PDF | View/Open |
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