1. Shodhganga@INFLIBNET
  2. University of Mumbai
  3. Commerce, L.S. Raheja College of Arts & Commerce
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/556061
Title: A cognitive research in the consumer involvement beyond the brand purchase decision for cigarettes comprising conceptual issues and empirical investigation
Researcher: Srinivasan, S
Guide(s): Heredia, R A
Keywords: Business
Cigarettes
Consumer Behaviour
Dissertation
Economics and Business
Projective Techniques
Prolegomena
Social Sciences
University: University of Mumbai
Completed Date: 1992
Abstract: newlineNo newline
Pagination: 289p
URI: http://hdl.handle.net/10603/556061
Appears in Departments:Commerce, L.S. Raheja College of Arts & Commerce

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File73.88 kBAdobe PDFView/Open
02_prelim pages.pdf223.47 kBAdobe PDFView/Open
03_contents.pdf74.64 kBAdobe PDFView/Open
04_chapter 1.pdf147.25 kBAdobe PDFView/Open
05_chapter 2.pdf150.23 kBAdobe PDFView/Open
06_chapter 3.pdf251.55 kBAdobe PDFView/Open
07_chapter 4.pdf218.56 kBAdobe PDFView/Open
08_chapter 5.pdf153.56 kBAdobe PDFView/Open
09_chapter 6.pdf530.05 kBAdobe PDFView/Open
10_chapter 7.pdf1.62 MBAdobe PDFView/Open
11_chapter 8.pdf1.21 MBAdobe PDFView/Open
12_chapter 9.pdf727.67 kBAdobe PDFView/Open
13_chapter 10.pdf1.66 MBAdobe PDFView/Open
14_annexures.pdf1.61 MBAdobe PDFView/Open
80_recommendation.pdf1.73 MBAdobe PDFView/Open
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