Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/552674
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.coverage.spatial | ||
dc.date.accessioned | 2024-03-18T14:46:14Z | - |
dc.date.available | 2024-03-18T14:46:14Z | - |
dc.identifier.uri | http://hdl.handle.net/10603/552674 | - |
dc.description.abstract | Available newline | |
dc.format.extent | xiii, 200p | |
dc.language | English | |
dc.relation | ||
dc.rights | university | |
dc.title | Customer Perception of Brand Extension and Its Impact On Brand Equity A Study On Indian FMCG Sector | |
dc.title.alternative | ||
dc.creator.researcher | Joshi, Richa | |
dc.subject.keyword | Economics and Business | |
dc.subject.keyword | Management | |
dc.subject.keyword | Social Sciences | |
dc.description.note | ||
dc.contributor.guide | Yadav, Rajan | |
dc.publisher.place | Delhi | |
dc.publisher.university | Delhi Technological University | |
dc.publisher.institution | Delhi School of Management | |
dc.date.registered | 2012 | |
dc.date.completed | 2019 | |
dc.date.awarded | 2020 | |
dc.format.dimensions | 210 x 297 mm | |
dc.format.accompanyingmaterial | None | |
dc.source.university | University | |
dc.type.degree | Ph.D. | |
Appears in Departments: | Delhi School of Management |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
01_title.pdf | Attached File | 24.68 kB | Adobe PDF | View/Open |
02_prelim pages.pdf | 182.71 kB | Adobe PDF | View/Open | |
03_content.pdf | 61.15 kB | Adobe PDF | View/Open | |
04_abstract.pdf | 6.17 kB | Adobe PDF | View/Open | |
05_chapter 1.pdf | 464.42 kB | Adobe PDF | View/Open | |
06_chapter 2.pdf | 298.29 kB | Adobe PDF | View/Open | |
07_chapter 3.pdf | 696.5 kB | Adobe PDF | View/Open | |
08_chapter 4.pdf | 507.12 kB | Adobe PDF | View/Open | |
09_chapter 5.pdf | 110.91 kB | Adobe PDF | View/Open | |
10_chapter 6.pdf | 955.1 kB | Adobe PDF | View/Open | |
11_annexures.pdf | 593.77 kB | Adobe PDF | View/Open | |
80_recommendation.pdf | 252.84 kB | Adobe PDF | View/Open |
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