Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/535075
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | ||
| dc.date.accessioned | 2023-12-29T12:37:09Z | - |
| dc.date.available | 2023-12-29T12:37:09Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/535075 | - |
| dc.description.abstract | No newline | |
| dc.format.extent | 377p | |
| dc.language | English | |
| dc.relation | ||
| dc.rights | university | |
| dc.title | Marketing strategy its formulation and implementation for consumer and industrial durables | |
| dc.title.alternative | ||
| dc.creator.researcher | Deshpande, R P | |
| dc.subject.keyword | ||
| dc.subject.keyword | Consumption | |
| dc.subject.keyword | Education Special | |
| dc.subject.keyword | Hypotheses, , , , Transactions | |
| dc.subject.keyword | Methodology | |
| dc.subject.keyword | Questionnaire | |
| dc.subject.keyword | Social Sciences | |
| dc.subject.keyword | Social Sciences General | |
| dc.description.note | ||
| dc.contributor.guide | Dani, L M | |
| dc.publisher.place | Mumbai | |
| dc.publisher.university | University of Mumbai | |
| dc.publisher.institution | Commerce M L Dahanukar College of Commerce | |
| dc.date.registered | ||
| dc.date.completed | 1991 | |
| dc.date.awarded | ||
| dc.format.dimensions | ||
| dc.format.accompanyingmaterial | DVD | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Commerce M L Dahanukar College of Commerce | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 182.14 kB | Adobe PDF | View/Open |
| 02_prelim pages.pdf | 937.96 kB | Adobe PDF | View/Open | |
| 03_contents.pdf | 193.45 kB | Adobe PDF | View/Open | |
| 04_chapter 1.pdf | 2.79 MB | Adobe PDF | View/Open | |
| 05_chapter 2.pdf | 5.78 MB | Adobe PDF | View/Open | |
| 06_chapter 3.pdf | 18.75 MB | Adobe PDF | View/Open | |
| 07_chapter 4.pdf | 8.02 MB | Adobe PDF | View/Open | |
| 08_chapter 5.pdf | 7.4 MB | Adobe PDF | View/Open | |
| 09_chapter 6.pdf | 26.45 MB | Adobe PDF | View/Open | |
| 10_chapter 7.pdf | 20 MB | Adobe PDF | View/Open | |
| 11_chapter 8.pdf | 7.41 MB | Adobe PDF | View/Open | |
| 12_annexures.pdf | 11.39 MB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 7.59 MB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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