Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/533133
Title: Assessing the effectiveness of corporate communication in image building brand building a comparative study in the Indian telecom sector
Researcher: Lamba, Randhir Singh
Guide(s): Hattangadi, Vidya
Keywords: Communication
Core Focus Areas
Economics and Business
Linear Model
Management
Modern Era
Press Agency
Social Sciences
University: University of Mumbai
Completed Date: 2015
Abstract: newline No
Pagination: xxxvii, 371p
URI: http://hdl.handle.net/10603/533133
Appears in Departments:Management, Anjuman I Islam’s Allana Institute Of Management Studies And Research

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01_title.pdfAttached File258.42 kBAdobe PDFView/Open
02_prelim pages.pdf12.53 MBAdobe PDFView/Open
03_table of contents.pdf2.22 MBAdobe PDFView/Open
04_chapter 1.pdf27.65 MBAdobe PDFView/Open
05_chapter 2.pdf14.46 MBAdobe PDFView/Open
06_chapter 3.pdf9.29 MBAdobe PDFView/Open
07_chapter 4.pdf11.01 MBAdobe PDFView/Open
08_chapter 5.pdf7.47 MBAdobe PDFView/Open
09_chapter 6.pdf7.97 MBAdobe PDFView/Open
10_chapter 7.pdf7.73 MBAdobe PDFView/Open
11_annexures.pdf5.05 MBAdobe PDFView/Open
80_recommendation.pdf7.99 MBAdobe PDFView/Open
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