1. Shodhganga@INFLIBNET
  2. University of Mumbai
  3. Management Studies Jamnalal Bajaj Institute of Management Studies
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/531710
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DC FieldValueLanguage
dc.coverage.spatial
dc.date.accessioned2023-12-20T11:30:14Z-
dc.date.available2023-12-20T11:30:14Z-
dc.identifier.urihttp://hdl.handle.net/10603/531710-
dc.description.abstractnewline No
dc.format.extent291p
dc.languageEnglish
dc.relation
dc.rightsuniversity
dc.titleValuation of brand a marketing perspective
dc.title.alternative
dc.creator.researcherIngle, Rajesh A
dc.subject.keywordBrand Equity
dc.subject.keywordChocolate Manufacturer
dc.subject.keywordClassic Brand
dc.subject.keywordContemporary Brand
dc.subject.keywordEconomics and Business
dc.subject.keywordHomogeneity
dc.subject.keywordManagement
dc.subject.keywordSocial Sciences
dc.description.note
dc.contributor.guidePatankar, V N
dc.publisher.placeMumbai
dc.publisher.universityUniversity of Mumbai
dc.publisher.institutionManagement Studies Jamnalal Bajaj Institute of Management Studies
dc.date.registered
dc.date.completed2005
dc.date.awarded
dc.format.dimensions
dc.format.accompanyingmaterialDVD
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:Management Studies Jamnalal Bajaj Institute of Management Studies

Files in This Item:
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01_title.pdfAttached File52.17 kBAdobe PDFView/Open
02_prelim pages.pdf295.5 kBAdobe PDFView/Open
03_contents.pdf60 kBAdobe PDFView/Open
04_part 1_chapter 1.pdf807.36 kBAdobe PDFView/Open
05_part 2_chapter 1.pdf1.12 MBAdobe PDFView/Open
06_part 3_chapter 1.pdf1.3 MBAdobe PDFView/Open
07_part 4_chapter 1.pdf1.46 MBAdobe PDFView/Open
08_annexures.pdf200.37 kBAdobe PDFView/Open
80_recommendation.pdf1.56 MBAdobe PDFView/Open
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