Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/529400
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DC FieldValueLanguage
dc.coverage.spatial
dc.date.accessioned2023-12-15T09:24:50Z-
dc.date.available2023-12-15T09:24:50Z-
dc.identifier.urihttp://hdl.handle.net/10603/529400-
dc.description.abstractnewline No newline
dc.format.extentxxiv, 282p
dc.languageEnglish
dc.relation
dc.rightsuniversity
dc.titleRole of IT enabled interactivity in contemporary marketing for custom satisfaction a study on banking services
dc.title.alternative
dc.creator.researcherAmin, Parag Suresh
dc.subject.keywordBanking Services
dc.subject.keywordCustomer
dc.subject.keywordCustomer Satisfaction
dc.subject.keywordEconomics and Business
dc.subject.keywordInternet Banking
dc.subject.keywordManagement
dc.subject.keywordService Quality
dc.subject.keywordSocial Sciences
dc.description.note
dc.contributor.guideSiva Kumar, SNV
dc.publisher.placeMumbai
dc.publisher.universityUniversity of Mumbai
dc.publisher.institutionManagement Studies, K.J. Somaiya Institute of Management Studies and Research
dc.date.registered
dc.date.completed2015
dc.date.awarded
dc.format.dimensions
dc.format.accompanyingmaterialDVD
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:Management Studies, K.J. Somaiya Institute of Management Studies & Research

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File269.99 kBAdobe PDFView/Open
02_prelim pages.pdf5.57 MBAdobe PDFView/Open
03_table of contents.pdf1.11 MBAdobe PDFView/Open
04_executive summary.pdf2.7 MBAdobe PDFView/Open
05_chapter 1.pdf22.51 MBAdobe PDFView/Open
06_chapter 2.pdf17.68 MBAdobe PDFView/Open
07_chapter 3.pdf12.15 MBAdobe PDFView/Open
08_chapter 4.pdf4.8 MBAdobe PDFView/Open
09_chapter 5.pdf6.47 MBAdobe PDFView/Open
10_chapter 6.pdf4.88 MBAdobe PDFView/Open
11_chapter 7.pdf25.5 MBAdobe PDFView/Open
12_chapter 8.pdf2.63 MBAdobe PDFView/Open
13_annexures.pdf19.83 MBAdobe PDFView/Open
80_recommendation.pdf2.9 MBAdobe PDFView/Open


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