Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/529400
Title: Role of IT enabled interactivity in contemporary marketing for custom satisfaction a study on banking services
Researcher: Amin, Parag Suresh
Guide(s): Siva Kumar, SNV
Keywords: Banking Services
Customer
Customer Satisfaction
Economics and Business
Internet Banking
Management
Service Quality
Social Sciences
University: University of Mumbai
Completed Date: 2015
Abstract: newline No newline
Pagination: xxiv, 282p
URI: http://hdl.handle.net/10603/529400
Appears in Departments:Management Studies, K.J. Somaiya Institute of Management Studies & Research

Files in This Item:
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01_title.pdfAttached File269.99 kBAdobe PDFView/Open
02_prelim pages.pdf5.57 MBAdobe PDFView/Open
03_table of contents.pdf1.11 MBAdobe PDFView/Open
04_executive summary.pdf2.7 MBAdobe PDFView/Open
05_chapter 1.pdf22.51 MBAdobe PDFView/Open
06_chapter 2.pdf17.68 MBAdobe PDFView/Open
07_chapter 3.pdf12.15 MBAdobe PDFView/Open
08_chapter 4.pdf4.8 MBAdobe PDFView/Open
09_chapter 5.pdf6.47 MBAdobe PDFView/Open
10_chapter 6.pdf4.88 MBAdobe PDFView/Open
11_chapter 7.pdf25.5 MBAdobe PDFView/Open
12_chapter 8.pdf2.63 MBAdobe PDFView/Open
13_annexures.pdf19.83 MBAdobe PDFView/Open
80_recommendation.pdf2.9 MBAdobe PDFView/Open
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