Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/527903
| Title: | Framing effect in Marketing Messages and its Impact on Purchase Intention a Quasi Experimental study on organic food |
| Researcher: | Sahay, Evelina |
| Guide(s): | Mukherjee, Somnath |
| Keywords: | Experimental study on organic food Framing effect in Marketing Messages Management |
| University: | Birla Institute of Technology, Mesra |
| Completed Date: | 2023 |
| Abstract: | Attached newline |
| Pagination: | 308 |
| URI: | http://hdl.handle.net/10603/527903 |
| Appears in Departments: | Management |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 39.99 kB | Adobe PDF | View/Open |
| 02_prelim pages.pdf | 185.87 kB | Adobe PDF | View/Open | |
| 03_content.pdf | 183.7 kB | Adobe PDF | View/Open | |
| 04_abstract.pdf | 185.84 kB | Adobe PDF | View/Open | |
| 05_chapter 1.pdf | 204.58 kB | Adobe PDF | View/Open | |
| 06_chapter 2.pdf | 1.49 MB | Adobe PDF | View/Open | |
| 07_chapter 3.pdf | 481.96 kB | Adobe PDF | View/Open | |
| 08_chapter 4.pdf | 280.12 kB | Adobe PDF | View/Open | |
| 09_chapter 5.pdf | 763.48 kB | Adobe PDF | View/Open | |
| 10_chapter 6.pdf | 235.24 kB | Adobe PDF | View/Open | |
| 11_chapter 7.pdf | 519.07 kB | Adobe PDF | View/Open | |
| 12_annexures.pdf | 623.13 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 199.26 kB | Adobe PDF | View/Open |
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