Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/525456
| Title: | EFFECTIVENESS OF CELEBRITY ADVERTISEMENT ON SELECTED PRODUCTS AND SERVICES An EMPIRICAL STUDY |
| Researcher: | SUJIT KUMAR PRUSTY |
| Guide(s): | SATHYA SWAROOP DEBASISH |
| Keywords: | Business Economics and Business Social Sciences |
| University: | Utkal University |
| Completed Date: | 2023 |
| Abstract: | newline |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/525456 |
| Appears in Departments: | Department of Business Administration |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 180.4 kB | Adobe PDF | View/Open |
| 02_prelim pages.pdf | 1.52 MB | Adobe PDF | View/Open | |
| 03_content.pdf | 446.45 kB | Adobe PDF | View/Open | |
| 04_chapter1.pdf | 12.06 MB | Adobe PDF | View/Open | |
| 05_chapter2.pdf | 20.18 MB | Adobe PDF | View/Open | |
| 06_chapter3.pdf | 6.01 MB | Adobe PDF | View/Open | |
| 07_chapter4.pdf | 4.22 MB | Adobe PDF | View/Open | |
| 08_chapter5.pdf | 10.6 MB | Adobe PDF | View/Open | |
| 09_chapter6.pdf | 2.42 MB | Adobe PDF | View/Open | |
| 10_annexures.pdf | 13.89 MB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 180.4 kB | Adobe PDF | View/Open |
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