1. Shodhganga@INFLIBNET
  2. University of Mumbai
  3. Management Studies Jamnalal Bajaj Institute of Management Studies
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/523733
Title: A quantitative approach to customer relationship management
Researcher: Grewal, Anjana R
Guide(s): Santhanam, H
Keywords: Conceptual Framework
Datamining Techniques
Economics and Business
Empowerment
Management
Managing Customers
Significance
Social Sciences
Technoligical Tools
University: University of Mumbai
Completed Date: 2009
Abstract: newlineNo newline
Pagination: 136p
URI: http://hdl.handle.net/10603/523733
Appears in Departments:Management Studies Jamnalal Bajaj Institute of Management Studies

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File259.81 kBAdobe PDFView/Open
02_prelim pages.pdf2.41 MBAdobe PDFView/Open
03_contents.pdf460.66 kBAdobe PDFView/Open
04_chapter 1.pdf407.89 kBAdobe PDFView/Open
05_chapter 2.pdf518.57 kBAdobe PDFView/Open
06_chapter 3.pdf2.66 MBAdobe PDFView/Open
07_chapter 4.pdf3.94 MBAdobe PDFView/Open
08_chapter 5.pdf4.05 MBAdobe PDFView/Open
09_chapter 6.pdf3.38 MBAdobe PDFView/Open
10_chapter 7.pdf3.69 MBAdobe PDFView/Open
11_chapter 8.pdf3.59 MBAdobe PDFView/Open
12_chapter 9.pdf3.59 MBAdobe PDFView/Open
13_chapter 10.pdf8.01 MBAdobe PDFView/Open
14_chapter 11.pdf5.92 MBAdobe PDFView/Open
15_chapter 12.pdf1.14 MBAdobe PDFView/Open
16_annexure.pdf1.58 MBAdobe PDFView/Open
80_recommendation.pdf1.35 MBAdobe PDFView/Open
Show full item record


Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).

Altmetric Badge: