1. Shodhganga@INFLIBNET
  2. University of Mumbai
  3. Management Studies, K.J. Somaiya Institute of Management Studies & Research
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/520656
Title: Role of corporate reputation in building and providing competitive advantage to the corporate brands in the Indian Market
Researcher: Rudra, Sumanta D
Guide(s): Srivastava, R K
Keywords: Capital Risk
Corporate Brands
Economics and Business
Ego
Indian Market
Internal Audit
Management
Social Sciences
University: University of Mumbai
Completed Date: 2010
Abstract: newline No newline
Pagination: x, 254p
URI: http://hdl.handle.net/10603/520656
Appears in Departments:Management Studies, K.J. Somaiya Institute of Management Studies & Research

Files in This Item:
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01_title.pdfAttached File285.27 kBAdobe PDFView/Open
02_prelim pages.pdf3.83 MBAdobe PDFView/Open
03_contents.pdf2.14 MBAdobe PDFView/Open
04_chapter 1.pdf27.06 MBAdobe PDFView/Open
05_chapter 2.pdf26.41 MBAdobe PDFView/Open
06_chapter 3.pdf10.24 MBAdobe PDFView/Open
07_chapter 4.pdf6.39 MBAdobe PDFView/Open
08_chapter 5.pdf15.72 MBAdobe PDFView/Open
09_chapter 6.pdf9.78 MBAdobe PDFView/Open
10_annexures.pdf15.93 MBAdobe PDFView/Open
80_recommendation.pdf10.06 MBAdobe PDFView/Open
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