Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/520633
Title: | Impact of demographic factors on brand choice and brand switching of customers of cellular phone service providers with special reference to Mumbai |
Researcher: | Nathalal, Pandit Vinaykumar |
Guide(s): | Angadi V B |
Keywords: | Brand Choice Brand Switching Cellular Phone Customers Demographic Factors Economics and Business Management Social Sciences |
University: | University of Mumbai |
Completed Date: | 2014 |
Abstract: | newlineNo newline |
Pagination: | 469p |
URI: | http://hdl.handle.net/10603/520633 |
Appears in Departments: | Management, Lala Lajpatrai Institute Of Management, |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
01_title.pdf | Attached File | 240.48 kB | Adobe PDF | View/Open |
02_prelim pages.pdf | 6.08 MB | Adobe PDF | View/Open | |
03_contents.pdf | 1.45 MB | Adobe PDF | View/Open | |
04_chapter 1.pdf | 4.86 MB | Adobe PDF | View/Open | |
05_chapter 2.pdf | 10.17 MB | Adobe PDF | View/Open | |
06_chapter 3.pdf | 9.66 MB | Adobe PDF | View/Open | |
07_chapter 4.pdf | 8.06 MB | Adobe PDF | View/Open | |
08_chapter 5.pdf | 22.18 MB | Adobe PDF | View/Open | |
09_chapter 6.pdf | 6.69 MB | Adobe PDF | View/Open | |
10_annexures.pdf | 20.35 MB | Adobe PDF | View/Open | |
80_recommendation.pdf | 6.93 MB | Adobe PDF | View/Open |
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