Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/515868
| Title: | Influence of Public Service Advertising on the Attitude and Message adoption |
| Researcher: | Singh, Krishna Pal |
| Guide(s): | Singh, Anurag |
| Keywords: | Advertising--Attitude and Message Economics and Business Management Public services--Influence Social Sciences |
| University: | Banaras Hindu University |
| Completed Date: | 2022 |
| Abstract: | newline |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/515868 |
| Appears in Departments: | Faculty of Management Studies |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 538.59 kB | Adobe PDF | View/Open |
| 02_prelim page.pdf | 6.71 MB | Adobe PDF | View/Open | |
| 03_content.pdf | 159.76 kB | Adobe PDF | View/Open | |
| 04_abstract.pdf | 899.13 kB | Adobe PDF | View/Open | |
| 05_chapter 1.pdf | 422.17 kB | Adobe PDF | View/Open | |
| 06_chapter 2.pdf | 781.77 kB | Adobe PDF | View/Open | |
| 07_chapter 3.pdf | 677.63 kB | Adobe PDF | View/Open | |
| 08_chapter 4.pdf | 542.26 kB | Adobe PDF | View/Open | |
| 09_chapter 5.pdf | 972.4 kB | Adobe PDF | View/Open | |
| 10_annexure.pdf | 5.93 MB | Adobe PDF | View/Open | |
| 11_chapter 6.pdf | 511.41 kB | Adobe PDF | View/Open | |
| 12_chapter 7.pdf | 397.18 kB | Adobe PDF | View/Open | |
| 13_chapter 8.pdf | 350.18 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 493.2 kB | Adobe PDF | View/Open |
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