Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/50300
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Linguistics | en_US |
| dc.date.accessioned | 2015-10-06T12:12:18Z | - |
| dc.date.available | 2015-10-06T12:12:18Z | - |
| dc.date.issued | 2015-10-06 | - |
| dc.identifier.uri | http://hdl.handle.net/10603/50300 | - |
| dc.description.abstract | None | en_US |
| dc.format.extent | 114p. | en_US |
| dc.language | English | en_US |
| dc.relation | - | en_US |
| dc.rights | university | en_US |
| dc.title | A study of impact of sales promotion schemes on product preferences brand perception with reference to select fmcg products | en_US |
| dc.title.alternative | - | en_US |
| dc.creator.researcher | Kasturay, Amrita S | en_US |
| dc.subject.keyword | Product | en_US |
| dc.subject.keyword | Promotion | en_US |
| dc.description.note | Bibliography p.111 - 114 | en_US |
| dc.contributor.guide | Kar, Chitta Ranjan and Tripathy, Bijoy Krishana | en_US |
| dc.publisher.place | Raipur | en_US |
| dc.publisher.university | Pt. Ravishankar Shukla University | en_US |
| dc.publisher.institution | Department of Linguistics | en_US |
| dc.date.registered | n.d. | en_US |
| dc.date.completed | 2000 | en_US |
| dc.date.awarded | n.d. | en_US |
| dc.format.dimensions | - | en_US |
| dc.format.accompanyingmaterial | None | en_US |
| dc.type.degree | Ph.D. | en_US |
| dc.source.inflibnet | INFLIBNET | en_US |
| Appears in Departments: | Department of Linguistics | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 269.82 kB | Adobe PDF | View/Open |
| 02_declaration.pdf | 49.02 kB | Adobe PDF | View/Open | |
| 03_certificate.pdf | 52.55 kB | Adobe PDF | View/Open | |
| 04_acknowledgements.pdf | 54.59 kB | Adobe PDF | View/Open | |
| 05_contents.pdf | 68.31 kB | Adobe PDF | View/Open | |
| 06_prelude.pdf | 133.12 kB | Adobe PDF | View/Open | |
| 07_chapter 1.pdf | 587.34 kB | Adobe PDF | View/Open | |
| 08_chapter 2.pdf | 647.33 kB | Adobe PDF | View/Open | |
| 09_chapter 3.pdf | 491.93 kB | Adobe PDF | View/Open | |
| 10_chapter 4.pdf | 298.31 kB | Adobe PDF | View/Open | |
| 11_chapter 5.pdf | 692.73 kB | Adobe PDF | View/Open | |
| 12_conclusion.pdf | 202.3 kB | Adobe PDF | View/Open | |
| 13_bibliography.pdf | 167.52 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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