Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/501068
| Title: | Neuro Marketing An Exploratory Study On Psychological Manipulation Of The Consumers Behaviour |
| Researcher: | S FANNY GRACE |
| Guide(s): | Dr. FLORENCE JOHN |
| Keywords: | Social Sciences Economics and Business Business Finance |
| University: | University of Madras |
| Completed Date: | 2021 |
| Abstract: | newline Neuro Marketing An Exploratory Study On Psychological Manipulation Of The Consumers Behaviour |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/501068 |
| Appears in Departments: | Department of Commerce |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 189.08 kB | Adobe PDF | View/Open |
| 02_prelim pages.pdf | 351.96 kB | Adobe PDF | View/Open | |
| 03_content.pdf | 41.94 kB | Adobe PDF | View/Open | |
| 05_chapter1.pdf | 646.84 kB | Adobe PDF | View/Open | |
| 06_chapter2.pdf | 836.03 kB | Adobe PDF | View/Open | |
| 07_chapter3.pdf | 540.6 kB | Adobe PDF | View/Open | |
| 08_chapter4.pdf | 986.06 kB | Adobe PDF | View/Open | |
| 09_chapter5.pdf | 968.39 kB | Adobe PDF | View/Open | |
| 10_annexures.pdf | 900.92 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 777.88 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
Altmetric Badge: