Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/500130
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DC FieldValueLanguage
dc.coverage.spatial
dc.date.accessioned2023-07-19T06:52:59Z-
dc.date.available2023-07-19T06:52:59Z-
dc.identifier.urihttp://hdl.handle.net/10603/500130-
dc.description.abstractincluded newline
dc.format.extentxiv, 200p.
dc.languageEnglish
dc.relation
dc.rightsuniversity
dc.titleA Study of Adoption of Digital Marketing by Small Travel Agencies
dc.title.alternative
dc.creator.researcherSharma, Ankita
dc.subject.keyworddigital marketing,
dc.subject.keywordEngineering
dc.subject.keywordEngineering and Technology
dc.subject.keywordEngineering Multidisciplinary
dc.subject.keywordhigher-order construct, Covid-19
dc.subject.keywordHumanities and Social Sciences
dc.subject.keywordPLS-SEM, formative construct,
dc.subject.keywordqualitative study,
dc.subject.keywordSmall travel agencies,
dc.subject.keywordtourism,
dc.description.note
dc.contributor.guideSharma, Swati
dc.publisher.placeNoida
dc.publisher.universityJaypee Institute of Information Technology
dc.publisher.institutionDepartment of Humanities and Social Sciences
dc.date.registered2019
dc.date.completed2023
dc.date.awarded2023
dc.format.dimensions
dc.format.accompanyingmaterialNone
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:Department of Humanities & Social Sciences

Files in This Item:
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01_title.pdfAttached File72.09 kBAdobe PDFView/Open
02_prelim pages.pdf213.21 kBAdobe PDFView/Open
03_table of contents.pdf126.57 kBAdobe PDFView/Open
04_abstract.pdf33.72 kBAdobe PDFView/Open
05_chapter1.pdf151.89 kBAdobe PDFView/Open
06_chapter2.pdf232.89 kBAdobe PDFView/Open
07_chapter3.pdf420.75 kBAdobe PDFView/Open
08_chapter4.pdf444.05 kBAdobe PDFView/Open
09_chapter5.pdf2.93 MBAdobe PDFView/Open
10_references.pdf298.02 kBAdobe PDFView/Open
12_list of publications.pdf273.42 kBAdobe PDFView/Open
13_synopsis.pdf794.25 kBAdobe PDFView/Open
80_recommendation.pdf297.67 kBAdobe PDFView/Open


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