Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/488274
| Title: | Study of Marketing Strategies of Anti Diabetic Drugs for Progressing from Introduction to Growth Phase in the Brand Lifecycle |
| Researcher: | Pradhan, Jyotsna Vinay |
| Guide(s): | Warpade, Satish Angadrao |
| Keywords: | Anti Diabetic Brand Lifecycle Diabetic Drugs Economics and Business Management Marketing Management Marketing Strategies Social Sciences |
| University: | Savitribai Phule Pune University |
| Completed Date: | 2021 |
| Abstract: | newline |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/488274 |
| Appears in Departments: | Marathwada Mitra Mandals Institute of Management Education Research and Training Pune |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 267.69 kB | Adobe PDF | View/Open |
| 02_prelim pages.pdf | 366.64 kB | Adobe PDF | View/Open | |
| 03_contents.pdf | 105.52 kB | Adobe PDF | View/Open | |
| 04_abstract.pdf | 14.91 kB | Adobe PDF | View/Open | |
| 05_chapter1.pdf | 673.85 kB | Adobe PDF | View/Open | |
| 06_chapter2.pdf | 426.29 kB | Adobe PDF | View/Open | |
| 07_chapter3.pdf | 290.6 kB | Adobe PDF | View/Open | |
| 08_chapter4.pdf | 2.13 MB | Adobe PDF | View/Open | |
| 09_chapter5.pdf | 254.64 kB | Adobe PDF | View/Open | |
| 10_annexures.pdf | 292.19 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 378.24 kB | Adobe PDF | View/Open |
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