Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/482223
Title: Influence of anthropomorphic product appearance on purchase intention a cognitive ergonomics perspective
Researcher: Chowdhury, Anirban
Guide(s): Karmakar, Sougata
Keywords: Economics and Business
Management
Social Sciences
University: Indian Institute of Technology Guwahati
Completed Date: 2015
Abstract: Abstract not available newline newline
Pagination: Not Available
URI: http://hdl.handle.net/10603/482223
Appears in Departments:DEPARTMENT OF DESIGN

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