Perception of workforce about the utilization of social media in hr practices a case study in some selected companies in west bengal

Abstract

newline The objectives of the present research works aimed: 1) To comprehend the role of using newlinesocial media in different HR practice by some selected companies in West Bengal; 2) To newlineobserve the impact Social media in major HR functionalities: talent sourcing, talent newlinedevelopment and maintenance, communication with external as well internal customers, newlinemanagement of employee relation; 3) To find out the influence and usefulness of social newlinemedia for overall enhanced organizational performance; 4)To find out the possible newlineaffirmative changes of the organizations by using Social media in HR practice and 5) newlineRecommend to use social media for improved and effective HR practice in companies.