1. Shodhganga@INFLIBNET
  2. University of Calcutta
  3. Department of Journalism & Mass Communication
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/456893
Title: Recent trends and impacts of advertising in the banking sector
Researcher: Mukhopadhyay, Sonarekha
Guide(s): Basu, Tapati
Keywords: Arts and Humanities
Arts and Recreation
Humanities Multidisciplinary
University: University of Calcutta
Completed Date: 2021
Abstract: Abstract available
Pagination: ix, 351p
URI: http://hdl.handle.net/10603/456893
Appears in Departments:Department of Journalism & Mass Communication

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File Description SizeFormat 
01_title page.pdfAttached File92.12 kBAdobe PDFView/Open
02_prelim pages.pdf124.53 kBAdobe PDFView/Open
03_contents.pdf97 kBAdobe PDFView/Open
04_abstract.pdf26.29 kBAdobe PDFView/Open
05_chapter 1.pdf136.26 kBAdobe PDFView/Open
06_chapter 2.pdf136.42 kBAdobe PDFView/Open
07_chapter 3.pdf157.23 kBAdobe PDFView/Open
08_chapter 4.pdf141.53 kBAdobe PDFView/Open
09_chapter 5.pdf228.33 kBAdobe PDFView/Open
10_chapter 6.pdf196.46 kBAdobe PDFView/Open
11_chapter 7.pdf203.05 kBAdobe PDFView/Open
12_chapter 8.pdf6.47 MBAdobe PDFView/Open
13_chapter 9.pdf142.67 kBAdobe PDFView/Open
14_chapter 10.pdf96.51 kBAdobe PDFView/Open
15_bibliography.pdf190 kBAdobe PDFView/Open
80_recommendation.pdf92.12 kBAdobe PDFView/Open
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