Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/448767
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Decision making, Sportswear Brand | |
| dc.date.accessioned | 2023-01-18T07:27:09Z | - |
| dc.date.available | 2023-01-18T07:27:09Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/448767 | - |
| dc.description.abstract | Available and attached file newline | |
| dc.format.extent | xii, 161 p. | |
| dc.language | English | |
| dc.relation | References no. 133 | |
| dc.rights | university | |
| dc.title | Influence of social media in promoting sportswear brands and consumer decision making | |
| dc.title.alternative | ||
| dc.creator.researcher | Kumar, Vikas | |
| dc.subject.keyword | Clothing and dress | |
| dc.subject.keyword | Education and Educational Research | |
| dc.subject.keyword | Social media | |
| dc.subject.keyword | Social Sciences | |
| dc.subject.keyword | Social Sciences General | |
| dc.subject.keyword | Sport clothes | |
| dc.description.note | References p. 129-142; Appendix p. 143-146 | |
| dc.contributor.guide | Jena, Binaya Bhusan | |
| dc.publisher.place | Delhi | |
| dc.publisher.university | National Institute of Fashion Technology Delhi | |
| dc.publisher.institution | Research Unit | |
| dc.date.registered | 2010 | |
| dc.date.completed | 2018 | |
| dc.date.awarded | 2018 | |
| dc.format.dimensions | 29.7 cms (A4 Largest side) | |
| dc.format.accompanyingmaterial | DVD | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Research Unit | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01-title.pdf | Attached File | 100.24 kB | Adobe PDF | View/Open |
| 02_prelim pages.pdf | 116.29 kB | Adobe PDF | View/Open | |
| 03_content.pdf | 102.09 kB | Adobe PDF | View/Open | |
| 04_abstract.pdf | 95.76 kB | Adobe PDF | View/Open | |
| 05_chapter 1.pdf | 121.93 kB | Adobe PDF | View/Open | |
| 06_chapter 2.pdf | 354.32 kB | Adobe PDF | View/Open | |
| 07_chapter 3.pdf | 170.72 kB | Adobe PDF | View/Open | |
| 08_chapter 4.pdf | 333.52 kB | Adobe PDF | View/Open | |
| 09_chapter 5.pdf | 211.21 kB | Adobe PDF | View/Open | |
| 10_annexures.pdf | 349.04 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 475.27 kB | Adobe PDF | View/Open |
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