Leadership management strategies and organisational practices with respect to the hotel sector of rainbow tourism group limited

Abstract

This was a research exercise which sought to explore leadership management strategies and organisational practices taking place in the hotel sector of Rainbow Tourism Group Limited (RTGL). RTGL is one of Zimbabwe s biggest hotel and tourism sector. The hotel portfolio are comprised of Rainbow Towers and Conference Centre, Bulawayo Rainbow, Victoria Falls Rainbow, Kadoma Rainbow and Conference Centre, A Zambezi River Lodge and Ambassador Hotel. The six hotels have a combined total of 886 rooms, with the largest number of 304 rooms being in the five star hotel, Rainbow Towers and Conference Centre and while the rest in the three star group hotels. Other operations outside Zimbabwe are Hotel Edinburg, the Savoy Hotel and a hotel in Mozambique. The problem statement of the research study was to examine the role of organisational culture in shaping the leadership strategies in hotel and catering sector, organizational leadership and their effectiveness in helping to achieve organizational objectives. The following was newlinethe set of objectives that the research sought to achieve. Firstly, the research sought to determine and analyze the different types of leadership strategies adapted by the hotel sector of Rainbow Tourism Group Limited in the hotel sector a Case Study. The second newlineobjective was to determine the environment forces affecting the acceptance and newlineassimilation of the mentioned strategies. Thirdly the research sought to ascertain the newlineefficacy of mentioned strategies in attaining these organisational strategies in the hotel newlinesector of RTGL. The fourth objective was to suggest if any alternate strategies will be newlinerequired to enhance leadership effectiveness in Hotel Sector of the RTGL. Finally the newlineresearch sought to develop a Leadership Model that can be used in the hotel industry.