Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/440921
Title: | Barriers and facilitators of B2B degree of digital use and brand engagement |
Researcher: | Ghosh, Devi Prasad |
Guide(s): | Dash, Satyabhusan |
Keywords: | Economics and Business Management Social Sciences |
University: | Indian Institute of Management Lucknow |
Completed Date: | 2022 |
Abstract: | newline |
Pagination: | |
URI: | http://hdl.handle.net/10603/440921 |
Appears in Departments: | Executive Fellow Programme in Management (EFPM) |
Files in This Item:
File | Description | Size | Format | |
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01_title.pdf | Attached File | 134.51 kB | Adobe PDF | View/Open |
11_thesis.pdf | 2.21 MB | Adobe PDF | View/Open | |
80_recommendation.pdf | 151.62 kB | Adobe PDF | View/Open |
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