The impact of Covid 19 on education An analysis of International students mobility and education marketing during pandemic in India

Abstract

newline The rate at which coronavirus (Covid-19) pandemic exterminated and decimated populations around the world and left many sick, and the way it impacted every social structure including social relations less attention is being attracted about its effects on education of foreign students in different countries or international students around the world so do the phenomenon called marketing for higher education. This paper is mainly focusing on the effects of pandemic on international student s mobility and the likely impacts of covid-19 pandemic on strategies for marketing in education field. The covid19 culture put everyone in isolation, banned travel facility and beside every other refugee student s mobility also got ban. This situation could bring a change in the priorities of students so do the priorities of universities and education marketing strategists, this paper is a study of those whose mobility got effected by pandemic and those of marketing strategist because if there can be no effect in structural level of education which is also a hypothesis but surely there can be a change in international student s mobility, priority and so do the marketing strategists. this study indeed gives us an insight to look at the destructing and modifying nature of pandemic from international student s perspectives.