Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/419457
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dc.coverage.spatial
dc.date.accessioned2022-11-16T09:48:31Z-
dc.date.available2022-11-16T09:48:31Z-
dc.identifier.urihttp://hdl.handle.net/10603/419457-
dc.description.abstractnewline This study aims to investigate the behaviour of consumer regarding green products in Malwa region of Punjab State. It also aims to study the green marketing practices of FMCG Companies.
dc.format.extent187
dc.languageEnglish
dc.relation
dc.rightsself
dc.titleConsumer Behaviour Towards Green Products in Malwa Region of Punjab State
dc.title.alternativeConsumer Behaviour Towards Green Products in Malwa Region of Punjab State
dc.creator.researcherVohra, Rajni
dc.subject.keywordEconomics and Business
dc.subject.keywordManagement
dc.subject.keywordSocial Sciences
dc.description.noteEnvironment friendly, health conscious, marketing mix, green marketing, pollution free, Government and non government agencies,Environment problems, green marketing practices, global warming, awareness, corporate social responsibility, environmental issues,
dc.contributor.guideBali, Santosh
dc.publisher.placeMandi Gobindgarh
dc.publisher.universityRIMT University
dc.publisher.institutionSCHOOL OF MANAGEMENT STUDIES and COMMERCE
dc.date.registered2018
dc.date.completed2021
dc.date.awarded2021
dc.format.dimensions
dc.format.accompanyingmaterialNone
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:SCHOOL OF MANAGEMENT STUDIES & COMMERCE



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