Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/419457
Title: Consumer Behaviour Towards Green Products in Malwa Region of Punjab State
Researcher: Vohra, Rajni
Guide(s): Bali, Santosh
Keywords: Economics and Business
Management
Social Sciences
University: RIMT University
Completed Date: 2021
Abstract: newline This study aims to investigate the behaviour of consumer regarding green products in Malwa region of Punjab State. It also aims to study the green marketing practices of FMCG Companies.
Pagination: 187
URI: http://hdl.handle.net/10603/419457
Appears in Departments:SCHOOL OF MANAGEMENT STUDIES & COMMERCE

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