Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/407936
| Title: | A study on brand building with respect to brands from Kerala |
| Researcher: | Thomason Rajan Kolath |
| Guide(s): | Chandrasekar, K S |
| Keywords: | Advertisements Economics and Business Future of Branding Indian FMCG Sector Management Social Sciences Sponsorships Understanding Brand Building |
| University: | University of Kerala |
| Completed Date: | 2007 |
| Abstract: | newline Abstract not available newline |
| Pagination: | i-x, 232p. |
| URI: | http://hdl.handle.net/10603/407936 |
| Appears in Departments: | Department of Management |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 36.25 kB | Adobe PDF | View/Open |
| 02_declaration.pdf | 33.04 kB | Adobe PDF | View/Open | |
| 03_certificate.pdf | 36.07 kB | Adobe PDF | View/Open | |
| 04_acknowledgements.pdf | 40.9 kB | Adobe PDF | View/Open | |
| 05_contents.pdf | 44.7 kB | Adobe PDF | View/Open | |
| 06_list of tables.pdf | 77.15 kB | Adobe PDF | View/Open | |
| 07_list of figures.pdf | 39.78 kB | Adobe PDF | View/Open | |
| 08_chapter 1.pdf | 470.84 kB | Adobe PDF | View/Open | |
| 09_chapter 2.pdf | 958.63 kB | Adobe PDF | View/Open | |
| 10_chapter 3.pdf | 2.48 MB | Adobe PDF | View/Open | |
| 11_chapter 4.pdf | 2.53 MB | Adobe PDF | View/Open | |
| 12_bibliography.pdf | 190.03 kB | Adobe PDF | View/Open | |
| 13_appendices.pdf | 594.68 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 2.57 MB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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