Shodhganga : a reservoir of Indian theses @ INFLIBNET
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Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/405162
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | ||
| dc.date.accessioned | 2022-09-14T05:24:02Z | - |
| dc.date.available | 2022-09-14T05:24:02Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/405162 | - |
| dc.description.abstract | newline | |
| dc.format.extent | ||
| dc.language | English | |
| dc.relation | ||
| dc.rights | university | |
| dc.title | Impact of Brand Anthropomorphism in Determining the Consumer Brand Relationship A Study of Smart Phones | |
| dc.title.alternative | ||
| dc.creator.researcher | Gupta, Ritu | |
| dc.subject.keyword | Brand | |
| dc.subject.keyword | Brand Anthropomorphism | |
| dc.subject.keyword | Business | |
| dc.subject.keyword | Consumer Brand Relationship | |
| dc.subject.keyword | Economics and Business | |
| dc.subject.keyword | Smartphone | |
| dc.subject.keyword | Social Sciences | |
| dc.description.note | ||
| dc.contributor.guide | Jain, Kokil and Ghosh, Tathagata | |
| dc.publisher.place | Noida | |
| dc.publisher.university | Amity University, Noida | |
| dc.publisher.institution | Amity International Business School | |
| dc.date.registered | ||
| dc.date.completed | 2021 | |
| dc.date.awarded | ||
| dc.format.dimensions | ||
| dc.format.accompanyingmaterial | DVD | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Amity International Business School | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 20.81 kB | Adobe PDF | View/Open |
| 02_declaration.pdf | 373.85 kB | Adobe PDF | View/Open | |
| 03_certificate.pdf | 324.39 kB | Adobe PDF | View/Open | |
| 04_acknowledgement.pdf | 287.61 kB | Adobe PDF | View/Open | |
| 05_content.pdf | 298.91 kB | Adobe PDF | View/Open | |
| 06_list of graph and table.pdf | 291.94 kB | Adobe PDF | View/Open | |
| 07_abstract.pdf | 304.55 kB | Adobe PDF | View/Open | |
| 08_chapter 1.pdf | 585.21 kB | Adobe PDF | View/Open | |
| 09_chapter 2.pdf | 1.08 MB | Adobe PDF | View/Open | |
| 10_chapter 3.pdf | 588.36 kB | Adobe PDF | View/Open | |
| 11_chapter 4.pdf | 943.03 kB | Adobe PDF | View/Open | |
| 12_chapter 5.pdf | 563.05 kB | Adobe PDF | View/Open | |
| 13_references.pdf | 644.49 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 576.89 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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