1. Shodhganga@INFLIBNET
  2. Amity University, Noida
  3. Amity College of Commerce & Finance
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/400441
Title: Investigating the Effect of Celebrity Endorsement on Consumers Attitude A Comparative Study in Three Categories of Buying Decision
Researcher: Chaddha, Priyanka
Guide(s): Agarwal, Bhawna and Zareen, Arshi
Keywords: Business Finance
Celebrity Endorsement
Consumer Attitude
Economics and Business
Social Sciences
University: Amity University, Noida
Completed Date: 2021
Abstract: newline
Pagination: 
URI: http://hdl.handle.net/10603/400441
Appears in Departments:Amity College of Commerce & Finance

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File62.92 kBAdobe PDFView/Open
02_declaration.pdf197.71 kBAdobe PDFView/Open
03_certificate.pdf205.32 kBAdobe PDFView/Open
04_acknowledgement.pdf84.44 kBAdobe PDFView/Open
05_content.pdf269.89 kBAdobe PDFView/Open
06_list of graph and table.pdf213.68 kBAdobe PDFView/Open
07_abstract.pdf157.24 kBAdobe PDFView/Open
08_chapter 1.pdf541.62 kBAdobe PDFView/Open
09_chapter 2.pdf557.18 kBAdobe PDFView/Open
10_chapter 3.pdf464.43 kBAdobe PDFView/Open
11_chapter 4.pdf344.03 kBAdobe PDFView/Open
12_chapter 5.pdf307.63 kBAdobe PDFView/Open
13_chapter 6.pdf387.22 kBAdobe PDFView/Open
14_chapter 7.pdf522.68 kBAdobe PDFView/Open
15_chapter 8.pdf405 kBAdobe PDFView/Open
16_chapter 9.pdf280.2 kBAdobe PDFView/Open
80_recommendation.pdf342.59 kBAdobe PDFView/Open
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