1. Shodhganga@INFLIBNET
  2. University of Kerala
  3. Department of Commerce
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/398995
Title: Marketing of financial services a study of financial institutions in Kerala
Researcher: Makesh, K G
Guide(s): Raju, G
Keywords: Banking Institutions
Communication
Customer Relationships
Financial Institutions and Services Marketing
Housing Finance Company Segment
Public Sector Banks
Social Sciences
Social Sciences General
The Personal Selling Programme
University: University of Kerala
Completed Date: 2006
Abstract: newlineAbstract not available newline
Pagination: i-xvi, 405p.
URI: http://hdl.handle.net/10603/398995
Appears in Departments:Department of Commerce

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File129.51 kBAdobe PDFView/Open
02_declaration.pdf20.08 kBAdobe PDFView/Open
03_certificate.pdf26.62 kBAdobe PDFView/Open
04_acknowledgement.pdf38.15 kBAdobe PDFView/Open
05_contents.pdf19.75 kBAdobe PDFView/Open
06_list of tables.pdf318.84 kBAdobe PDFView/Open
07_list of figures.pdf25.51 kBAdobe PDFView/Open
08_chapter 1.pdf1.7 MBAdobe PDFView/Open
09_chapter 2.pdf1.27 MBAdobe PDFView/Open
10_chapter 3.pdf5.16 MBAdobe PDFView/Open
11_chapter 4.pdf2.49 MBAdobe PDFView/Open
12_chapter 5.pdf2.22 MBAdobe PDFView/Open
13_chapter 6.pdf1.32 MBAdobe PDFView/Open
14_bibliography.pdf203.19 kBAdobe PDFView/Open
15_appendix.pdf180.69 kBAdobe PDFView/Open
80_recommendation.pdf1.45 MBAdobe PDFView/Open
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