Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/393815
| Title: | Influence of Celebrity Endorsement on Young Consumers Perception and Purchase Decision |
| Researcher: | Rawat, Gaurav |
| Guide(s): | Pokhariyal, AK |
| Keywords: | Celebrity Endorsement- Influence Economics and Business Management Perception Purchase Decision Social Sciences Young Consumers |
| University: | Hemwati Nandan Bahuguna Garhwal University |
| Completed Date: | 2020 |
| Abstract: | newline |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/393815 |
| Appears in Departments: | Department of Commerce |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 80_recommendation.pdf | Attached File | 444.55 kB | Adobe PDF | View/Open |
| acknowledgement.pdf | 16.65 kB | Adobe PDF | View/Open | |
| bibliogarphy.pdf | 319.41 kB | Adobe PDF | View/Open | |
| certificate.pdf | 65.43 kB | Adobe PDF | View/Open | |
| ch-1.pdf | 676.61 kB | Adobe PDF | View/Open | |
| ch-2.pdf | 462.42 kB | Adobe PDF | View/Open | |
| ch-3.pdf | 491.05 kB | Adobe PDF | View/Open | |
| ch-4.pdf | 1.34 MB | Adobe PDF | View/Open | |
| ch-5.pdf | 887.19 kB | Adobe PDF | View/Open | |
| ch-6.pdf | 558.49 kB | Adobe PDF | View/Open | |
| content.pdf | 38.67 kB | Adobe PDF | View/Open | |
| declaration.pdf | 26.34 kB | Adobe PDF | View/Open | |
| list of tables & figures.pdf | 29.34 kB | Adobe PDF | View/Open | |
| preface.pdf | 39.07 kB | Adobe PDF | View/Open | |
| title.pdf | 40.3 kB | Adobe PDF | View/Open |
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