Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/393815
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | ||
| dc.date.accessioned | 2022-07-20T10:25:15Z | - |
| dc.date.available | 2022-07-20T10:25:15Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/393815 | - |
| dc.description.abstract | newline | |
| dc.format.extent | ||
| dc.language | English | |
| dc.relation | ||
| dc.rights | university | |
| dc.title | Influence of Celebrity Endorsement on Young Consumers Perception and Purchase Decision | |
| dc.title.alternative | ||
| dc.creator.researcher | Rawat, Gaurav | |
| dc.subject.keyword | Celebrity Endorsement- Influence | |
| dc.subject.keyword | Economics and Business | |
| dc.subject.keyword | Management | |
| dc.subject.keyword | Perception | |
| dc.subject.keyword | Purchase Decision | |
| dc.subject.keyword | Social Sciences | |
| dc.subject.keyword | Young Consumers | |
| dc.description.note | ||
| dc.contributor.guide | Pokhariyal, AK | |
| dc.publisher.place | Garhwal | |
| dc.publisher.university | Hemwati Nandan Bahuguna Garhwal University | |
| dc.publisher.institution | Department of Commerce | |
| dc.date.registered | 2015 | |
| dc.date.completed | 2020 | |
| dc.date.awarded | 2021 | |
| dc.format.dimensions | ||
| dc.format.accompanyingmaterial | DVD | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Department of Commerce | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 80_recommendation.pdf | Attached File | 444.55 kB | Adobe PDF | View/Open |
| acknowledgement.pdf | 16.65 kB | Adobe PDF | View/Open | |
| bibliogarphy.pdf | 319.41 kB | Adobe PDF | View/Open | |
| certificate.pdf | 65.43 kB | Adobe PDF | View/Open | |
| ch-1.pdf | 676.61 kB | Adobe PDF | View/Open | |
| ch-2.pdf | 462.42 kB | Adobe PDF | View/Open | |
| ch-3.pdf | 491.05 kB | Adobe PDF | View/Open | |
| ch-4.pdf | 1.34 MB | Adobe PDF | View/Open | |
| ch-5.pdf | 887.19 kB | Adobe PDF | View/Open | |
| ch-6.pdf | 558.49 kB | Adobe PDF | View/Open | |
| content.pdf | 38.67 kB | Adobe PDF | View/Open | |
| declaration.pdf | 26.34 kB | Adobe PDF | View/Open | |
| list of tables & figures.pdf | 29.34 kB | Adobe PDF | View/Open | |
| preface.pdf | 39.07 kB | Adobe PDF | View/Open | |
| title.pdf | 40.3 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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